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Energetic underneath the pseudonym of Rægular since 2014, Samuel Lamidey is a graphic designer from French versatile (visible id, pictures and video) that we want a number of covers highlights of the French rap lately : Cyborg of Nekfeu, FLIP of Lomepal, or UMLA Alpha Wann.

On the event of the discharge of this primary album, Alpha Wann, venture holding significantly to the center and on which he designed all of the visible id, we requested a couple of inquiries to Rægular about his profession, his enterprise or his report back to the French rap. Upkeep.

I’ve learn in your web site that you’re a graduate of the École nationale supérieure des Arts Décoratifs in Paris, might you please inform us what you have carried out to this faculty profession ? Was it a vocation ?

Under no circumstances, I discovered myself misplaced after the tray in a prépa HEC and the school of math at Jussieu. I then began fascinated by what I actually wished to do. The trades of the picture me, so I enrolled within the ECV, faculty of design personal getting ready for the contests of the faculties of arts public. I had by no means held a pencil in my life, so I repeated my first 12 months and the next 12 months I had the help of the ENSAD… to the final place of the rating, you will need to be clear.

Why have you ever chosen Rægular as a pseudonym ?

It was difficult, I had no thought of the title. However after I began, I used to be taking a bit of little bit of all the pieces, I used to be doing my small-scale of the graphic, a bit of little bit of design, video, and so I wished a reputation passe-partout. Nevertheless, I knew from the start that I wished a element typographic in it… so I wrote total pages of names that got here to my motion pictures or favourite songs. I had registered Regulate, it got here from the music of Warren G and I related to “common”, which is usually used to characterize a fats typographical errors, I added the grapheme “æ” and lo and behold… It’s only a chain of affiliation of concepts. But it surely matches me nicely ultimately.

Good that you’ve got labored with Lomepal or Caballero & JeanJass, your work within the French rap appears to be very linked to the Entourage. How did you come to work with them ?

In actual fact, it comes from 1995, I used to be social gathering to the Storage, a gaggle that participated loads to the picture of the group (clips, covers… and many others) and that is how it’s identified. The Storage was accomplished in 2013, I continued to work with Alpha and Louis (Don DADA), after which with Nekfeu for Cyborg. For Lomepal, it’s Louis (Hologram Lo’) who has logged in on the time he was on the lookout for somebody the picture of FLIP.

Is that sooner or later we are able to anticipate to see you collaborate with a panel of rappers, much more various ? Or not less than, is that this is able to be a willingness in your facet ?

after all, not essentially that into rap, however I additionally hope to increase the collaborations that I’ve already began work on the long-term, it is actually attention-grabbing.

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Une publication partagée par Samuel Lamidey (@raegular) le

Remark se déroule le procédé créatif lorsque tu travailles avec un artiste ? Est-ce qu’il t’évoque ses idées ou ses volontés et tu te bases dessus pour lui proposer quelque de selected de plus concret, ou tu as parfois plus de liberté ?

It at all times begins with a dialogue with the artist, that even occurs typically with an thought concrete. After me I attempt to steer the visuals within the right course and insert my preferences there. After that it actually relies on the artists, some will make me absolutely belief and others are going to be far more directional.

To attain a great cowl, is that it’s vital so that you can hearken to the album prematurely to present you time to soak up the universe ?

That is higher after all, however this isn’t pressured. I needed to do in all circumstances. For instance, UMLA I had the entire album and it helped me tremendously, for FLIP I had the singles from the album however I believe with the good thing about hindsight that it did nearly not affect the quilt that was made and for Cyborg I had virtually nothing, to share a couple of excerpts that I had heard within the studio Don Dada, the place the album was partly created… I even labored with a mistaken tracklist on the final minute.

What’s the cowl which you might be most happy with or just probably the most proud of the outcome ? And why ?

I actually haven’t got sufficient hindsight to evaluate, after the one speaks to me probably the most is Cyborg and FLIP, however I’ve by no means had a lot good suggestions on the Alpha. I hope that this would be the subsequent my greatest cowl artwork, after which the one after that.

If we take the entire of your work within the French rap, we’re significantly followers of what has been performed on UMLA, not solely the quilt but additionally all the opposite visible that was unveiled by Alpha Wann. What had been the inspirations behind it ?

Thanks very a lot. This can be a venture that I care essentially to coronary heart, I am a fan of Alpha, and that is already the fourth venture the place we collaborate collectively. There was a bit of strain as a result of we needed to go up a notch in comparison with what we had already performed on the collection Alph Lauren. I believe it has a bit of discovered to work collectively over the previous few years, however for UMLA this was fairly a protracted course of. with Alpha we’re speaking concerning the cowl for over a 12 months… For instance I had began doing analysis in early 2017, and I had fallen on the work of a photographer known as John Edmond. He had made a splendid collection of portraits of males again who put on du-rags. I used to be too sizzling for that it’s impressed by the simplicity of those pictures for Alpha, and two months later, A$AP Ferg launched his album cowl for Nonetheless Striving… It was extra of the all the pieces potential to make it. We took a zero, the Alpha didn’t need to put his face on the quilt, so we’ve labored across the fingers, for example actually the title of the album. The reference frames had been within the majority of the work of fingers. The very fact of getting the entire venture to hearken to has helped me loads and I’ve tried to seize the darkish facet however clear strains of the album.

For a very long time, the covers within the French rap gave the impression to be very generic or much less, typically in the identical register. Is it that you simply suppose that artists like for instance Lomepal with FLIP or Sadek with Vulgar, Violent and Thrilled To be There helped to “uninhibited” instructions visible artwork of the albums ?

No, I do not suppose so, I nonetheless discover that it is vitally generic usually, it is simply that at this time’s rap is the music n°1 in France, so it’s regular that it presents a panel far more diversified artists. As well as, for FLIP of Lomepal, Gainsbourg has performed it greater than 30 years, so we is not going to say that we invented the factor simply because it’s the first that has been performed within the French rap. It’s certain that she did discuss, I believe it’s the cowl for which I had probably the most returns completely against it, usually, both folks hated them or they had been nice. Personally I prefer it significantly as a result of the strategy of Antoine is honest, and that it was not made to offend, we had been simply attempting to take advantage of “lovely” potential photograph of this unique thought. Then, folks imagine what they need.

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Une publication partagée par Samuel Lamidey (@raegular) le

Au-delà du rap, as-tu d’autres secteurs de prédilections dans ton travail ? Et si oui, en quoi sont-ils différents ?

It has been a very long time that I have not labored on a ravishing e-book or a ravishing catalog, and I want to redo quickly. The distinction, that is the format that’s extra free : a canopy album, you are going to be judged on a picture ; the restrict should you miss the again or the booklet, who’s going to recollect should you did the quilt ? Whereas the e-book, you’ll be able to inform a mess of tales on a lot of pages and codecs of infinity.

Amongst these numerous skilled experiences, which has been probably the most rewarding or one which makes you probably the most happy with ?

All are rewarding… Particularly tasks that you simply miss or that don’t outcome apart from, it may be discouraging, however you be taught far more. I didn’t but have sufficient hindsight on my job to have a factor that I am most happy with, I am nonetheless on the lookout for what I actually need to do it later.

Lastly, what(s) board(s) might you give to a graphic designer, aspiring them ?

It’ll be tremendous cliché, however I’ve a e-book of Beckett muddle in my workplace, and on the 4th of the quilt there’s a quote from him that claims : “to Attempt once more. Miss nonetheless. Miss higher.” It will probably apply to a lot of areas however it’s actually my definition of graphic design : we are able to do nothing on the primary shot.

You could find Rægular and observe her work on her account Instagram and on his web site.

This content material was initially printed here.

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